The Best of the Greenhouse Effect: Ari Weinzweig, Zingerman's Co-Founder

January 8, 2020
Ari Weinzweig
Co-Founder of Zingerman's
https://www.instagram.com/zingermanscommunity/
Open in:

We're back this week with another Greenhouse Effect favorite: Steve's interview last spring with Ari Weinzweig, Zingerman's Co-Founder!

//

Many leaders who build something as successful as Zingerman’s end up trapped in a life that serves their work. Ari has built a famous business while still maintaining the customer experience and the life he really wants. And it was possible because he wrote a vision on paper.

Along with his partner Paul Saginaw, Ari started Zingerman’s Delicatessen in 1982 with a $20,000 bank loan, a staff of two, a small selection of great-tasting specialty foods and a relatively short sandwich menu. Today, Zingerman’s experiences over 500,000 visitors every year, has 700+ employees, and over $65M in sales.

Ari discusses how writing a personal vision is the key. And how it has always related to the stuff that every progressive business writer touches on now:

  • Employee engagement
  • Treating people like they’re intelligent
  • People don’t do good work if they don’t believe in what they’re doing
  • Self-organizing work teams
  • Not getting into hierarchical models
  • Not overusing authority
  • Involve people in designing the systems they’re going to be a part of

//

Book recommendation:  Leadership Is an Art by Max De Pree

Links from the show:

View All Podcasts

Most recent podcasts

Greenhouse Coffee Chats | 5 Ways to Prioritize Your Week
February 21, 2020

"... I'm fearful of the workload I'm giving myself without a clear workflow."

See Podcast
3 Tips for Better Informational Interviews
February 19, 2020

I get this question a lot: “Steve, how do I decide what kind of business to start, or career to choose?” It keeps coming up, so I thought we would start the conversation on the podcast with my good friend and fellow Greenhouse team member, Sundie Marquardt. Sundie teaches us this week the importance of knowing yourself and three tips for better informational interviews.

See Podcast
The Power of Noticing | How a Small Change Can Make a Big Impact
February 12, 2020

This week on the podcast we're trying something new! On this episode Steve shares with us a voice memo he recorded a few weeks ago when he had a revelation around the idea of noticing. He discusses how this small change in our mindset can make a big impact on how we see the world around us.

See Podcast